lod (oldhen) wrote,
lod
oldhen

Zionism has an image problem?

Nothing a few naked women can't solve apparently.
Women MPs in Israel's Knesset have criticised the foreign ministry for resorting to "pornography" to promote Israel abroad after a feature appeared in the men's magazine Maxim featuring four former soldiers photographed in their underwear.

The magazine carried the article, The Women of the Israel Defence Force, in its July issue after encouragement from the Israeli consulate in New York as part of its broader campaign to improve Israel's image abroad...

...Israel is keen to sell itself as a western country with beaches and nightclubs rather than a country full of religious zealots which has been in a permanent state of emergency since its creation.

...Staff at the consulate said that they decided a photoshoot would be a good way of promoting Israel to young Americans.

David Dorfman, an adviser at the consulate in New York, told the Associated Press: "Males that age have no feeling towards Israel one way or another, and we view that as a problem, so we came up with an idea that would be appealing to them."
[source Guardian]
Sheesh...
Tags: politics, zionism
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